Paul Martinez of Creative Ops, along with other local designers and developers will be assisting with the delivery of their first WordPress Workshop in the Valley of the Sun. This hands-on training experience will allow attendees to gain invaluable experience by learning first-hand from some of the most experienced users of the spectacular platform.
So you have decided that you would like a blog or a website and just want something fast and easy to manage? We are happy to announce that you are now able to fly through the process by getting all that you need to get started in one place. Introducing our new Website Builder Tool. With the new tool, clients are able to get their website up and running on their own with a new cost effective solution provided by Creative Ops and our partners. With everything that you need to get started in one location, you can be up and running in as little as two to three minutes! Read more
The WordPress WordCamp has often eluded the Valley of the Sun but, thanks to community support and the team at Go Daddy, the multi-national conference will be making an appearance in Phoenix. Several subject matter experts, designers and internet strategists will be speaking and attending this all-day event. The event is intended for anyone that has expressed an interest in the WordPress platform all the way to the power-user. There promises to be something for every skill-set at the event and thanks to the Phoenix WordCamp sponsors there will be chances to win one of many door prizes. Read more
You are probably reading this because you are wondering the all too familiar question of whether or not you or your business needs to get involved with social media. Making a decision requires much thought before taking the leap into the venture. There is a substantial amount of time and energy that goes into making a great social media campaign. While there are several service providers on the Web that guide you through the process there are some things that you will want to keep in mind.
What’s My Password Again?
An effective social media marketing campaign consists of a multi-faceted approach to delivering your message and connecting with your contacts online. There are many sites on the Internet that have a social element and that can help you with all of your social marketing objectives. Be ready to commit a fair amount of time to your online social media campaign as a whole. Read more
In an effort to build traffic for our recently launched baseball site, we recently launched a new online website to shorten URLs. Although, it may seem like everyone is making their own version of the handy technology, we have done a little branding to ours.
Those of you not familiar with the need to shorten URLs may appreciate the practicality of turning a 100-plus character URL into 22 characters. With the frequent use of micro-blogging, instant messaging and email, it is often more convenient to send a shorter URL. While some may say that it would be easier just to copy the entire address bar and send it over, we agree to a certain extent. We also know that there are situations, while communicating virtually, that have some space limitations to take into consideration. That is the first reason why we decided to look into the idea.
Throwing strikes with short URLs with a little promotional branding and a dash of ingenuity. Read more
The obvious story of 2008 has been the economic downturn in addition the struggles that American business has experienced. Big and small, businesses tweaked their marketing strategies to get more bang for their buck. Creative Ops was no exception to this movement.
As a proof of concept, AZ Hardball was created during the Arizona Fall League. The Creative Ops marketing team decided since the phone was no longer ringing, it was time to watch some Fall Ball. The team created a destination site for everything that Major League Baseball had to offer in the state of Arizona. Taking advantage of the opportunity to be able to stay on top of all of the latest baseball developments in the state of Arizona and having a network that would be able to syndicate sports content, the site successfully launched in October of ‘08 and is still running strong.
In short, the goal was to receive increased exposure to the interactive portion of the business. This was accomplished by providing and promoting content by using a viral marketing strategy. Within months, AZ Hardball content was being featured by several media outlets including USA Today and TNT. The marketing team succeeded by sending plenty of additional opportunity our way … and we all got to watch the sport we love too.
One might be surprised to learn of the amount of rugby activity that there is in the Valley of the Sun. We have had the pleasure of meeting many rugby participants throughout the state including Aussies and New Zelanders. The Phoenix Rugby site has a special place in our portfolio in that it was one of the first opportunities for a complete redesign.
Redesigned a number of years ago, the board members were pleased with the update to the site and continued to maintain it on their own. Creative Ops decided to take the site one step further. By deploying a content management system for the rugby club, it enabled the client to make changes to the site on the fly on an as needed basis. Additionally, a user contributed photo gallery was added to the site and contact and registration controls were added to assist the Phoenix Rugby Club with managing their visitors and members information.
The project requirements included maintaining the original content and making it easier for the leaders of the organization to make changes on a regular basis. By providing the organization with a CMS implamentaiton, we achieved our client’s goals.
There is nothing like a large community event to bring the City of Phoenix and it’s metropolitian neighbors together. The weekend of December 27, 2008 marks an exciting day in the state’s history.
Creative Ops will be at the engagement collecting content and footage of the event as they help the interactive community by being several places at once. We have had the distinct plaesure and opportunity to network with several of the participants and are looking forward to an exciting weekend.
There are countless possibilities of what the new Light Rail can do for the community and the city infrastructure. For those reasons and more, we a pleased that we will be able to take place in such a historical event.